REBRAND TO IGNITE THE NEXT GENERATION

 

This month our press release came out showcasing our rebrand from Inspired Athletes to Inspirational Athletes.

See below the press release details of the rebrand, along with information on who we are and what we do!

We connect schools with elite athletes to inspire, educate and motivate young minds.

Inspirational Athletes, a leading provider of motivational school visits and sporting workshops, has officially unveiled its new brand identity, signalling an exciting new era for the organisation formerly known as Sporting Champions.

With a proud 20-year legacy of delivering impactful school visits, workshops, and community events, the rebrand to Inspirational Athletes reflects the organisation’s evolving focus: using real stories of resilience, achievement, and overcoming adversity to educate, empower, and inspire young people across the UK.

From Olympians and Paralympians to adventurers and endurance athletes, Inspirational Athletes works with a dynamic and diverse team who have faced and overcome extraordinary challenges. These athletes deliver tailored sessions in schools and community settings, addressing important topics such as mental health, bullying, disability inclusion, and building resilience.

Whether it’s energising assemblies, hands-on activity sessions, appearances at sports days or leavers’ celebrations, each visit is thoughtfully designed to engage and inspire. These real-life sporting journeys are made accessible and relatable, helping young people connect with stories of success and perseverance.

Claire Rackham, Director of Inspirational Athletes, says,

“We believe every young person deserves to be inspired by someone they can relate to, and sport is one of the most powerful ways to connect, motivate, and build confidence.
Our new name, Inspirational Athletes, better reflects who we are and what we stand for. It’s not just about sporting achievements; it’s about real stories, personal journeys, and helping young people see what’s possible.
We’re incredibly proud of the impact we’ve made over the last two decades and even more excited about what comes next.”

With a renewed focus and an established track record, Inspirational Athletes is set to reach more schools and young people than ever, continuing to champion the power of sport to uplift, unite, and inspire.